The challenge in this design was to use different sets of colors for different tea flavors. But at same time, all flavors should follow one design framework. For each package the main color is the one on the middle strip and it represents the flavor. The background color accompanies the main color to bring the design to life.
The flavor is not only represented the main color. I have used illustrations for each flavor too.
For some of the merchandise I followed Matcha tea signature without using a specific flavor.
In business cards and other merchandise I preferred to present all flavors.
